This thirty-something businesswoman loves small-scale craft production, which makes it possible to create style with personality.
Three people now toil away in the workshop upstairs, breathing life into each article, season after season.
The collections are filled with inspired prints, and little details such as sequin collars and playful bows. Almost all of the materials used are locally sourced.
The shop's speciality – dresses – celebrates the pleasure of being a woman with a touch of humour.